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Knowledge

How knowledge works

What TideReply answers from, how fast changes reach your customers, and what to add first.

TideReply answers only from what you give it: your website, your files and the facts you tell it, plus your store's orders if you connect Shopify or WooCommerce (see Order answers). It doesn't use outside information and it doesn't guess. When your knowledge doesn't cover a question, it says so and offers to pass the customer to your team.

Everything it can answer from lives in Knowledge Base in the left menu.

The Knowledge Base page with tiles for Text entry, Upload file, Website, Help center import, Notion, Saved replies and Business notes, above the pages synced from a Shopify store

What you can add

SourceBest for
WebsiteYour shipping, returns, product and FAQ pages. See Add your website.
Upload filePDF, Word, Excel, CSV or text files, up to 4 MB. See Upload files.
Text entryAnswers that aren't on your site. See Add text and FAQs.
Help center import and NotionContent you already keep in Zendesk, Intercom or Notion. See Import from Notion, Zendesk or Intercom.
Business notesShort facts that change, like "We don't ship to Japan from Monday". See Tell the AI what changed.

On Shopify, your products, collections, pages and policies sync on their own. You only need to add what isn't in your store, such as your blog or a separate help site.

Saved replies are also listed in Knowledge Base, but they are shortcuts for your team's own replies. The AI doesn't answer from them.

Which source wins

Business notes win over anything else. If a note says one thing and an old page on your site says another, TideReply follows the note. That makes notes the fastest way to correct something without editing your website.

How fast changes take effect

  • Text entries are live as soon as you save them.
  • Websites, files and imports are read in the background. They're live once their status shows Ready, or Warnings if some pages couldn't be read.
  • Edits and deletions take effect right away.

Status names

StatusMeaning
PendingWaiting to start.
CrawlingBeing read. You can leave the page.
ReadyLive. The AI answers from it.
WarningsLive, but some pages couldn't be read. Open the source to see which.
FailedNothing was read. Open the source to see why, then Retry.

What to add first

  1. Your website, so the basics are covered.
  2. The questions your team answers most, as text entries.
  3. Then open Simulator and ask what your customers ask. Anything it can't answer shows you what to add next. See Test your AI before customers do.

For a checklist of topics, and which place each kind of information belongs in, see What to add, and where it goes.

Still stuck? Email support@tidereply.com. A real person on our team answers every email.

Updated 23 October 2026